Helping clients pivot with new or long-standing projects to make them covid-friendly has been a […]
The USPS researched digital versus non-digital marketing, and published this piece with great insights on the effectiveness of direct mail. A quick, but informative read.
A few highlights:
• 84% of Millennials take the time to look through their mail.
• Participants had a stronger emotional response to physical ads and remembered them better.
• Participants’ recall was higher if they were exposed to direct mail rather than a digital ad.
The USPS researched digital versus non-digital marketing, and published this piece with great insights on the effectiveness of direct mail. A quick, but informative read.
A few highlights:
• 84% of Millennials take the time to look through their mail.
• Participants had a stronger emotional response to physical ads and remembered them better.
• Participants’ recall was higher if they were exposed to direct mail rather than a digital ad.
Helping clients pivot with new or long-standing projects to make them covid-friendly has been a […]
Has it really been a year since COVID upended everything about everyday life? In some […]
Metro is on the cutting edge to make your pieces unique Clients throughout Raleigh and […]
…and made our Christmas dinner A strong story, mixed with great design, makes an unforgettable […]
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