Clients rely on us for large scale or short-run solicitations, postcard mailings, event invitations, and unique, high-end appeals. Although we have over 30-years experience, we utilize the latest technology and trends to get the best response. Additionally, we do this all in-house with design capabilities, making us a unique turnkey solution.
See examples of previous direct mail projects here.
Metro handles any part of the direct mail process, from design to drop, under one roof. This provides unparalleled turn around, quality and price. Our in-house mailing services include address printers, stamping machines and automated inserters. There’s no delay in the process, and quality control is much tighter. We stay on top of the project from beginning to end, so your piece drops on time and on budget.
The advent of digital printing has introduced Variable Data Printing to customize each piece in a number of ways. Names, pictures and text can all be personalized to get the right message to the right person. This is proven to lead to better response in direct mail. Check out how the Jimmy V Classic used Variable Data to create a dynamic piece that drove great response.
With pop-up blockers, no-call telemarketing lists, and required e-mail opt-ins, there are few ways left to reach customers one-on-one without explicit permission. As your mail box will attest, Direct Mail is still a valid marketing strategy, and when implemented correctly can yield impressive results. See our “3 Rules for Effective Direct Mail” to make your next mail project a success.
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